How to Website Meta Markup ?

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SEO Help and Tips

How to Website Meta Markup ?

Website meta markup refers to the use of HTML meta tags to provide metadata about a webpage. These tags do not directly impact the visible content of the page but provide information that helps search engines, browsers, and other applications understand and handle the page. Meta tags are typically placed within the <head> section of an HTML document. Here are some common meta tags and their purposes:

  • <meta charset="UTF-8">: Specifies the character encoding for the webpage (UTF-8 is widely used for international character support).

  • <meta name="viewport" content="width=device-width, initial-scale=1.0">: Sets the viewport width and initial zoom level for responsive web design on different devices.

  • <meta name="description" content="Description of your webpage">: Provides a concise description of the page's content, often used by search engines for display in search results.

  • <meta name="keywords" content="keyword1, keyword2, keyword3">: Formerly used to specify relevant keywords for search engines, but nowadays, search engines rely more on page content for keyword indexing.

  • <meta name="robots" content="index, follow">: Instructs search engine crawlers on whether to index the page and follow its links. Other values include "noindex" and "nofollow."

  • <meta name="author" content="Your Name">: Identifies the author of the webpage.

  • <meta name="viewport" content="width=device-width, initial-scale=1.0">: Helps optimize the webpage's display on various devices.

  • <meta http-equiv="refresh" content="30">: Automatically refreshes the page after the specified number of seconds (in this case, every 30 seconds).

  • <meta name="robots" content="noarchive">: Directs search engines not to display a cached version of the page in search results.

  • <meta property="og:title" content="Title of your webpage">: Used by social media platforms like Facebook to display the title when the page is shared.

  • <meta property="og:description" content="Description of your webpage">: Similar to the meta description but used for social media sharing.

  • <meta property="og:image" content="URL of the image">: Specifies the image to be used when the page is shared on social media.

Note that not all meta tags are necessary for every webpage, and their importance may vary depending on the purpose and content of the site. Also, keep in mind that search engines may have evolved, and the specific usage of some meta tags may have changed since my last update in September 2021. Always refer to the latest documentation and guidelines provided by search engines and browser vendors for the most up-to-date information.

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